Where Indian Craft Meets Modern Form
Cross Seams is a contemporary fusion-wear label born at the intersection of India’s storied textiles and global silhouettes.
The name Cross Seams reflects the brand’s very philosophy — a thoughtful crossover between Indian and Western design languages. We blend artisanal techniques and responsible sourcing with clean, modern cuts to create clothing that feels rooted yet confidently present-day.
From boardroom to brunch, festive gatherings to everyday ease — each piece is designed to move with you and tell a craft-forward story.
Key Brand Values
Tailored yet wearable silhouettes
Indian textiles & handcrafted details
Founder · Design & Creative Head
Devanshi Shah
A NIFT graduate with over 10 years of experience across leading export houses and Indian retail, Devanshi brings a maker’s eye and a merchandiser’s clarity to Cross Seams.
Before starting the label, she headed the menswear design team at Westside, where she honed her ability to build collections that balance trend, craft, and everyday wearability.
At Cross Seams, Devanshi leads the creative vision — from textile curation and craft collaborations to silhouette development — ensuring every garment bridges heritage detail with modern ease.
Co-Founder · Business & Marketing
Twisha Sanghavi Mehta
An SPJIMR Family Managed Business graduate, Twisha anchors Cross Seams with sharp business acumen and brand stewardship.
Having worked in her family business and later at WeddingSutra on Business Development and Marketing, she brings deep experience in partnerships, retail growth, and consumer storytelling.
At Cross Seams, Twisha leads strategy, marketing, and operations — shaping the brand’s voice, building community, and ensuring every touchpoint feels as refined as our clothes.
CRAFT & RESPONSIBILITY
At Cross Seams, we work with Indian textiles and heritage techniques — from intricate hand embroidery to artisanal weaves — and translate them into clean, versatile shapes.
Our production partners are chosen for their craftsmanship and ethical standards, and our collections are built to last season after season.
